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Software and Service Brochures

Please click here to download a brief brochure about our Super Score Builder software.

And click here to download a brochure about the services that Data Rewards provides.

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Testimonials

Here's what some of clients have to say about Data Rewards:

Data Rewards ROCKS!!! Not only are they friendly and smart (as opposed to well educated and certificated), they give you what you want not what they have. They realize and internalize the fact that you are the Customer, your needs are Custom and so their service and attitude is all about quick, accurate and reasonably priced Customization.

Where analytics companies have previously provided several of our clients with poor results, Joan and Data Rewards worked closely with us, providing common sense recommendations and guidance and even fast mid-stream changes to where our client received for the first time, highly useful segmentation and descriptions of their customer base. Thanks Data Rewards. We used to walk away from this type of project but with you at our side, we will not only embrace them, we will seek them out.

STEVEN HINAGA, PRESIDENT, DATACRAFT, INC.

The reason we've outsourced predictive modeling and advanced analytics to Data Rewards is threefold - they deliver best results; they are easy to work with and flexible; and they're fast and cost effective.

PETER ZHU, FORMER DIRECTOR OF MARKETING ANALYTICS, CORPORATE MARKETING, STAPLES, INC.

I thoroughly tested a variety of statistical modeling products/procedures and was not satisfied with the results when relationships were non-linear and/or there were a very large number of independent variables. I tested Data Rewards~R Super Score Builder using the same data set used to evaluate other products/procedures. The data set contained simulated data that was intentionally very difficult to analyze. Super Score Builder produced impressive results. I then tested Super Score Builder using data for real bank analysis projects and was very satisfied with the results and the relatively short learning curve required.

KURT NEWMAN, SENIOR VICE PRESIDENT, CORPORATE MARKETING, BANK OF AMERICA

What differentiates SSB from other analytic software tools is its superior accuracy, ease of use, and versatile functionalities. At Staples, we use SSB not only to produce volume of predictive models, but also to perform marketing insight analysis quickly. For example, Match Sample in SSB allows us to quantify marketing incremental impact accurately, and Optimization helps us maximize marketing campaign ROI across all vehicles and offers.

PETER ZHU, FORMER DIRECTOR OF MARKETING ANALYTICS, CORPORATE MARKETING, STAPLES, INC.

We have used Data Reward's Super Score Builder for more than three years to develop predictive models. We particularly like several data analysis macros for exploratory data analyses. Not only are the macros very efficient in generating the results quickly, the organization of results is also very helpful for us to deeply understand the relationship between dependent and independent variables. Such results provide a good foundation for us to develop the best models that can be deployed in our internal decision systems. We are also quite happy with the technical help whenever needed from Data Rewards.

FENG XU, SENIOR DIRECTOR, RISK MANAGEMENT DECISION SCIENCE, DELL FINANCIAL SERVICES

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